Posted by Kevin McKee on Fri, Nov 27, 2009 @ 03:32 PM
Zerorez provides the finest carpet cleaning in all of the Dallas and Fort Worth Metroplex without leaving any residue behind. It is a common mistake for many people to not spell our name correctly; but one thing is for sure, they are always looking for no residue carpet cleaning.
The secret to knowing how to spell Zerorez is that it is a palindrome. A word that is spelled the same both frontwards and backwards. No matter how you look at it, it is always the same ZEROREZ.
Our cleaning methodology follows suit to our name. We don't use any soaps, detergents, surfactants, or shampoos that all leave some kind of dirt-attracting residue behind. Rather we use our patented Empowered Water™ Technology that eliminates the need for chemical cleaning agents.
When you want your home clean, sanitized, and protected remember the name Zerorez, don't worry if you spelled it backwards, just make sure it is all one word. If you happen to spell it wrong, hopefully you will still find the original and only company that got its name from its technology.
Some very common misspellings to Zerorez are: Zero Rez, Zerores, Zero Res, Zero Rex, Zerorex, Zero Residue, No Residue, Zero Red, and countless other spellings. Just know that if you found this site, you have found the real deal.
Posted by Kevin McKee on Mon, Nov 23, 2009 @ 09:17 AM
Last week I did an experiment. I was curious to know how many carpet cleaning companies in the Dallas and Fort Worth area are certified for carpet cleaning by the IICRC, The Institute of Inspection, Cleaning and Restoration Certification. The IICRC is the leading body of certification and training for the carpet cleaning industry in the world. It is a non-profit organization that establishes programs and standards that they monitor to help consumers find trusted and trained cleaning professionals.
There are a few requirements for a business to be IICRC Certified:
- Provide proof of insurance
- Maintain a customer complaint policy and document follow-up
- Provide ongoing education and certification for all technicians
- Abide by the IICRC Code of Ethics
Well the results were that within a 100 mile radius of our Zerorez Office, we only have 55 certified firms. Only 55! Guess how many carpet cleaners I have in my most recent Greater Fort Worth Yellow Pages - 189. That means if every one of the certified firms in the Metroplex were listed in my phone book - which I know that they aren't - then only 29% are actually certified to clean carpet by the IICRC. Scary thought. To make matters worse, I know that there are more carpet cleaners in Dallas than in Fort Worth and that will make the percentage even less.
If you want to check it out yourself, you can visit the IICRC's website and find all the certified firms. Just make sure that you do a large enough radius, because companies like us are only listed in our home zip code even though we serve the entire DFW Metroplex.
Posted by Kevin McKee on Thu, Oct 29, 2009 @ 07:30 PM
We all are surrounded and bombarded by advertisements everyday promising us the world in exchange for a few bucks. Many times after using the service or product and all the hype settles down, we begin to realize that it wasn't so different or as unique as we were led on to believe.
Today if we look at carpet cleaning, virtually everyone says that they leave "no sticky residue", "no soapy residue", or some even blatantly claim "no residue" in their carpet cleaning. It makes the whole idea of no residue carpet cleaning become something that you just accept as the norm - everyone offers it.
For a second, think about washing your hair. If you have shorter hair, imagine it was long. Now think about the amount of shampoo you put into your hair to wash it and get everything good and sudsy. Now think about rinsing it out. If you have long hair it will take some serious work. The soap sticks to everything, and it is on every strand of hair. The only way to remove all the shampoo is with gallons of plain water.
Carpet cleaning is actually quite similar. In a carpet fiber, you can have over a hundred filaments in one bundle wrap or yarn of the carpet. That means you have thousands, tens of thousands, or even hundreds of thousands of filaments (like individual hair strands) in just 1 square foot of carpeting. Now imagine getting soap or a detergent locked up in that. It would take some serious rinsing, just like our own hair. In reality, our last carpet cleaners probably left something behind (unless it was Zerorez®). In fact if they were good, they probably did an acid rinse to neutralize their residue to leave us with softer carpet, but did they even attempt a clean water rinse after that?
Well, each day at Zerorez®, we get the question, how do you clean without soaps, detergents, shampoos, or surfactants? The secret is our empowered water™ technology. This technology is essentially water that has been electrolyzed and oxidized, which makes it an incredible cleaning agent.
Today, I found a nine minute video on youtube that explains the power of this water in a fun, and entertaining way. Although the technology is not completely identical, the root technology behind the water is.
So the way that Zerorez® can make claim to no residue carpet cleaning, comes from the fact that our cleaning agent is literally free of all soaps, detergents, surfactants, and shampoo. It is empowered water™ technology that is completely non-toxic, green, and leaves no residue behind in your carpet.
Until you try us out, it probably will be hard to believe.
Posted by Kevin McKee on Sat, Oct 17, 2009 @ 01:31 PM
Professional carpet cleaning is one of the most fragmented industries in the nation with a level of trust lower than that of a used car salesman. With literally hundreds or possibly thousands of providers in the Dallas and Fort Worth area, it is not easy to open the doors of your home and family to just anyone who has a carpet extractor. Below are 5 points of what to look for and ask as you try to find a firm that will respect you and your home.
What is their reputation?
It doesn’t take much to ruin thousands of dollars of carpet from improper cleaning methods, not to mention other damages to your home or family by someone who isn’t properly screened before entering your home. It can be downright “scary” to let some of these “professionals” into your home.
At Zerorez every employee is screened, tested, and held to high dress code standards to guarantee your comfort and safety. Zerorez is known across the nation as a premier carpet cleaning firm and we take that reputation seriously. Some of the most seasoned carpet professionals, interior designers, and real estate agents refer our services exclusively to their clients. This even includes the radio hosts Jody Dean, Jean & Julie, and many others that have used and experienced first-hand the incredible value that only Zerorez provides.
What experience do they have?
Did the cleaner you called just get a phone number, an extractor, and wait for his next victim?
Zerorez founders have been cleaning carpets for decades and have never accepted the status quo. As a leader in the industry known for its advanced technology, Zerorez constantly refines and implements the latest research to make sure that your home and family are safe from unwanted chemicals, odors, and residues that disrupt your body’s health, destroy carpet fibers, and require more frequent cleaning. Our experience can be traced through millions of yards of carpets.
Make sure the firm is IICRC certified (check here). The Institute of Inspection Cleaning and Restoration Certification exists to educate and establish standards for all cleaners and is recognized around the world. A majority of cleaners are not certified.
Zerorez promotes education with all of our employees to guarantee that all jobs meet or exceed the standards taught by the IICRC. Our staff is trained daily, to stay abreast on current news, trends, and advancements in the industry and then tested on the latest publications put out in our industry. This education is taken straight to your floors, making sure that you get the finest cleaning and results in the industry.
Some cleaning firms don’t consider what it takes to develop a long term relationship. They take your money today, knowing tomorrow they can find another innocent victim to con.
Zerorez understands that only a long-term focus with customers will result in quality service today. We commit ourselves daily to create “Raving Fans” of our company and services and do everything possible to achieve this lofty goal. We are committed to first class customer service, and treating the homes, families, and individuals that we encounter with utmost respect and courtesy.
Is their work guaranteed?
Lip service is easy; but when it comes down to re-servicing a client, many firms may ignore the problem or deny all responsibility.
Zerorez goes above and beyond taking care of any issues that may arise. We guarantee our services. We will perform a test stripe and if we can’t clean it to your satisfaction we will pack up and leave at no cost or obligation. If a problem arises after completing or leaving the job, we will quickly return to fix the issue. We guarantee our prices. A firm quote is given on the job-site before commencing any services. Any surprises at the end of the job will be removed from the invoice. We guarantee that we will be on time. If we miss our window of arrival for whatever reason, you will get a room cleaned at no charge. We want every experience with Zerorez to make you a “Raving Fan”.